Face Search

Discover how we built a groundbreaking Reverse Face Search SaaS, overcoming complexity and resource constraints to empower law enforcement with a user-friendly criminal identification solution.

What we did





3 Months


The Face Search Startup embarked on a mission to revolutionize criminal recognition by developing a Reverse Face Search Software as a Service (SaaS). Their goal was to create a user-friendly and efficient platform that would assist law enforcement agencies and security organizations in identifying criminals through facial recognition technology. Our role in this endeavor was to design the UI and UX for this innovative solution.

Problem Statements

The Face Search Startup faced the daunting challenge of developing a Reverse Face Search SaaS entirely from scratch, lacking a pre-existing framework. This created concerns about complexity and usability, as the solution needed to be powerful yet user-friendly.

No Existing Framework

With no pre-existing framework to build upon, the startup faced the daunting task of developing the software from the ground up, which included defining the user interface and experience.

Complexity and Usability

The absence of legacy design and user interaction considerations raised concerns about potential complexity, posing a risk to usability.

Resource Constraints

Developing a comprehensive SaaS without established resources or prior experience made resource allocation a pressing issue.

Our Solutions

Our approach involved a ground-up development, crafting every aspect of the SaaS to align with the startup’s vision. We prioritized user-centered design to ensure intuitive usability and efficiency in the absence of prior design considerations.

Comprehensive Ground-Up Development

In the face of a blank canvas, we executed a complete ground-up development, ensuring that every element was crafted to serve the software’s unique requirements.

User-Centered Simplicity

Recognizing the risk of complexity, we placed a strong emphasis on user-centered design principles. The entire interface was designed to be intuitive, efficient, and accessible to non-technical users.

Resource-Optimized Development

Given the constraints, we maintained a cost-effective approach, ensuring that the solution remained within budget while delivering top-notch functionality and design.

Design System for Consistency

A comprehensive design system was developed to ensure consistency in the absence of a pre-existing framework. It encompassed design elements, such as color schemes, typography, iconography, and reusable components, guaranteeing a cohesive and efficient user experience.


Our journey commenced with the creation of wireframes to visualize the software’s layout and functions. The wireframes provided an essential foundation upon which the entire UI/UX design would be built, ensuring that the design would align with the startup’s vision.

UI Design

Our UI design approach focused on starting from scratch, creating a visually appealing yet uncluttered design. We took a minimalist and user-centric approach, emphasizing elements like user-friendly image upload, customizable search parameters, and real-time result presentation. This design was conceived with a “blank slate” mindset, ensuring that every element served a purpose in the absence of legacy design considerations.

What we delivered

We provided a fully realized Reverse Face Search SaaS, developed from scratch, featuring an intuitive and efficient user interface.

80+ Hours

Focused design work

16+ Hours

Discovery sessions and feedback meetings


Screen Designed

Design System

To maintain consistency in the absence of an existing system, we developed a comprehensive design system encompassing color schemes, typography, iconography, and component libraries. This ensured that the design remained cohesive, streamlined, and efficient across all parts of the SaaS.


This ground-up journey with the Face Search Startup to create the Reverse Face Search SaaS was a remarkable success. With a complete blank slate, we provided a solution that not only addressed the complexity of developing a facial recognition tool but also made it user-friendly and cost-effective. The software, starting from zero, set new standards for efficiency and accessibility for users who needed to identify and apprehend criminals. This project not only advanced the capabilities of law enforcement but also played a pivotal role in enhancing public safety through innovative facial recognition technology, right from the inception.